The Euphoria cast is taking the fashion and beauty world by storm.
Most people think the Euphoria cast is just a bunch of kids with cool outfits, traumas, and ✨issues✨, but no one really expected their meteoric rise to fame since the show’s premiere in 2019. Let’s not deny the impact that Euphoria had on fashion and beauty forever, especially with how the wardrobe and glam teams did what they had to do. Now, even if season two ended just a few weeks ago (yep, we’re still stuck with so many questions), the cast has since dominated fashion and beauty campaigns, fronted luxury and indie brands, and even taken over the runway. Scroll down for more of their euphoric takeover.
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MADDY (ALEXA DEMIE)
Of course, we already know that real life Maddy Perez, Alexa Demie, became the face of MAC Cosmetics for obvious reasons. But recently, we’ve been obsessing on her love affair with Balenciaga. If her sitting in front row with Vogue’s supreme, Anna Wintour isn’t enough, then we don’t know what is.
CASSIE (SYDNEY SWEENEY)
Even if Sydney Sweeney’s character, Cassie, was one of the most-hated on Euphoria season two, the fashion world and the rest of Hollywood beg to disagree. Frequently a cover girl, with her own spread almost every week on the ‘Gram, it was the Prada moment during episode one in the tub and her being Savage X Fenty ambassador that sealed the deal.
FAYE (CHLOE CHERRY)
More than lip service, adult star turned actress Chloe Cherry is one hell of a bomb. After playing as Faye in Euphoria, she’s been killing it on the runway, walking for Blumarine, GCDS, LaQuan Smith, David Koma, Fashion East, and Supriya Lele. Basically, she’s everywhere and she’s the newest fashion darling. As she should!
JULES (HUNTER SCHAFER)
Hunter Schafer isn’t exactly new to the runway. She’s been modeling waaay before she started acting. Her viral runway walk for Mugler where she made it rain and her Met gala look were some highlights last year. But Hunter’s fashion cred is the gift that keeps on giving. See: Prada, Shiseido, and Gogo Graham. Get that bag, Jules!
LEXI (MAUDE APATOW)
Maude’s character Lexi in season two just proved that she’s not a bystander (as Cassie claims). And IRL, she deserves all the spotlight, too. Just like how she reclaimed her power back in the play she directed for the show, Maude also moderated a panel for Rodarte at New York Fashion Week.
FEZCO (ANGUS CLOUD)
After earning the title of “Internet Boyfriend” on Twitter, Angus Cloud a.k.a. Fezco has been a favorite of contemporary menswear brands. Ralph Lauren, Coach, and Thom Browne are now part of his wardrobe list as a rising style star. Can you believe that he didn’t even have any acting experience before Euphoria?
NATE (JACOB ELORDI)
Even though we collectively want Nate Jacobs to suffer, actor Jacob Elordi just proves that he indeed plays the character well and fashion brands are starting to take notice. NGL, we weren’t surprised when we found out that Jacob became the face of BOSS and was invited to the Burberry, Bottega Veneta, and Saint Laurent shows at fashion week.
ELLIOT (DOMINIC FIKE)
We’re pretty sure Dominic Fike’s still in disbelief after being the face of the recent Calvin Klein campaign. Remember when he was just making songs from behind bars back in 2017 then was offered to be on Euphoria? The Filipino-American’s career has skyrocketed ever since.
RUE (ZENDAYA)
How can we forget the queen of Euphoria high? Zendaya already solidified her status as a real-life icon at the CFDA Awards last year, and she still continues with her reign at red carpet events and ad campaigns. Almost every fashion house is dying to dress Zendaya up, to the point of willingly opening their archives because she truly is a legend in the making.
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