Looking into content creation? Take notes from Nadine Lustre, the ABCD Girls, and all these celebs who’ve mastered the gram game.
There’s no such thing as a content creator – that’s not a profession. Whatever those baby boomers might think, I’m sure that thousands would disagree with this sentiment. In the digital age, social media has taken center stage, and content creation has evolved far from being a casual pastime. With Instagram, TikTok, and YouTube, it has transformed into a full-fledged industry teeming with career opportunities (and not to mention money). If you’ve ever thought about taking this seriously, then you’re not alone.
Whether you’re an aspiring influencer, an up-and-coming entrepreneur with your sights set on the social media market, or someone simply looking to elevate your account, content creation offers a treasure trove of inspiration from celebrities who have curated feeds filled with creative energy waiting to be tapped into. With that in mind, take these five tips from Nadine Lustre, Julia Barretto, Angelique Manto, and more who have mastered the gram game.
It’s All About Storytelling
Julia Barretto is an amazing Filipina actress, business owner, and also a master in the art of sharing stories through Instagram. If you scroll down her feed, you will find a digital narrative of her journey in both the entertainment industry and entrepreneurial endeavors.
The 26-year-old offers an example for content creators. Since we’re way past no-context carousels, each photo should showcase personal experiences and emotions that’s beyond the surface level. It introduces personality, passions, and works where your audience can dive deeper, making you a must-follow person — stat.
Carefully Curate Your ~Aesthetic~
When someone says Instagramable, one celebrity comes to mind: Nadine Lustre. We’re well aware of the actress’s neutral feed featuring visually pleasing photos, and we can all agree that she knows how to keep things consistent. Whether it’s vintage, kawaii, or artistic, take a cue from her carefully curated profile and choose an aesthetic. It doesn’t have to be complicated, though—it’s all about color coordination.
This principle also applies to your niche. Like Nadine, if your content focuses on beauty, fashion, and lifestyle, it’s crucial to consistently maintain this thematic approach. With that, you’re creating a moodboard, and audiences will come back for more. When your followers know that they can rely on your feed, it also builds a strong sense of community for your brand. But just like Nadine, don’t be afraid to break the aesthetic when it comes to sharing and raising awareness for social issues.
Your Followers are Your Best Friends
Angelique Manto, a fan-favorite on Instagram, isn’t simply a celebrity but also a social media maven. When she shares her story through photos and has that goals feed featuring black and white minimalism, what sets the content creator apart is her active engagement with followers. What we love most about Angelique are her gentle reminders, personal anecdotes, and her platform for genuine conversations. It’s one thing to feel represented in social media, and there’s something more special when a person you’re admiring is approachable online—like an e-friend.
Collaborate and Cross-Post
Besides being friends IRL, the ABCD Girls are no strangers to creative collaborations and strategic promotions. By doing so, Andrea Brillantes, Bea Borres, Criza Taa, and Danica Ontengco extend their reach, taking their engagement to new heights, all while tapping into new audiences. It’s no wonder why their vlogs are going viral.
That said, collaborations can be a game-changer for content creators, helping each other in a cutthroat industry and introducing your content to fresh eyes. Bonus points when you can do it with your besties. These efforts not only strengthen their individual brands but also foster a sense of community and mutual support.
Keep Your Instagram Feed Fresh
Multi-talented actress Kyline Alcantara keeps her Instagram feed fresh by experimenting with different types of content. As she shares everything from red-carpet moments to behind-the-scenes, her feed is exciting and ensures there’s something for everyone. If you can’t find a niche, feel free to try new content styles, themes, and don’t be afraid to make everything all about you. After all, it’s your IG feed.