iWhite Korea, one of the first Korean skincare brands in the Philippines, has our hearts skipping a beat every single time
There’s nothing quite like falling in love for the first time. The butterflies in our stomach, the goosebumps on our skin, and the incandescent feeling of getting swept off our feet–it’s something we all want to experience and relive over and over again. A similar situation happens when we finally discover a skincare brand that gives us the same heartwarming feeling because of its effective products. iWhite Korea, rooted in its concept of Cheot-sarang or the feeling of experiencing our first love, makes us believe that even love can come in the form of good quality skincare.
Tugging on our heartstrings
As a skincare brand that prides itself on being our first love, iWhite Korea backs that up by being dependable through its products that can help us get through our good and bad days, which is a quality that a significant other should also possess. With three skincare lines, iWhite Korea puts our hearts on our sleeves without making us afraid to show it.
Flash your green eyes at me
Jealousy is a powerful feeling, but there’s no point in becoming the green-eyed monster with iWhite Korea by our side. The Acne+ Skincare Line, with the help of the Acne+ Facial Wash, Acne+ Toner Essence, and Acne+ Aqua Moisturizer, calms not only our minds, but our skin as well. It strengthens the skin by fighting impurities like acne and blackheads, as well as detoxifying our pores while controlling oil and sebum build-up.
Under pink skies, hearts are starting to show
It’s inevitable that our cheeks turn that rosy shade of pink when we have that tingling feeling of happiness because of a special someone. While our skin won’t turn pink because of it, the Power Brightening Skincare Line from iWhite Korea does make it look plumper and more refreshed for that glow from within to shine. Ideal for dull skin, the Glow-Up Whip Wash, Glow-Up Toner Essence, and Aqua Moisturizer Glow leave it brighter and more vibrant than ever.
Don’t want no other shade of blue but you
We may not be huge fans of cold hearts, but the iWhite Korea Daily Skincare Line does give our skin a cool, oil-free, and hydrated feeling after each use. Featuring the Facial Wash Whitening Vita, Extra Pure Toner Essence Whitening Vita, and Aqua Moisturizer Whitening Vita, this line lightens, rejuvenates, and improves our skin’s condition to reveal its innermost radiance. It also has a very lightweight and non-greasy formula that refreshes and recharges the skin every single time.
Creative Direction GARI SY
Photography KIERAN PUNAY
Beauty Direction PEACHES GARCIA and GARI SY
Makeup ANGELINE DELA CRUZ
Hair JA FELICIANO
Model CASSANDRA LAFORTEZA
Shoot Coordination ERICA LUNA, MAE TALAID, and MJ ALMERO