From TikTok trends to salon chairs, the secret to main character confidence lies in your hair. The recent TRESemmé ProClass proves it.
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When you think of that girl—the non-chalant-meets-main-character-energy It Girl—it’s easy to focus on the style, skincare routines, and fitness content on your FYP. No matter the trend, though, the one thing that ties it all together is great hair. Whether it’s a power pony or a 90s blowout, the It Girl effect starts from the crown down. Sometimes, that also means going for a bold bleach moment, testing out a brand-new tone, or finally committing to that cherry cola hue you’ve been double-tapping for weeks.
That’s exactly the conversation TRESemmé and renowned Thai hair expert Alexandul sparked at the TRESemmé ProClass, held against the tropical backdrop of Uma Nota in Bonifacio Global City. The exclusive workshop marked the debut of the brand’s new Color Vibrancy System with AminoBond+—a line designed to repair and protect color-treated hair while making your shade look as fresh as it did on day one. More than a product launch, it was a masterclass in how confidence, color, and It Girl energy all begin at the roots.
The Art (and Heart) of Hair Color
At the center of TRESemmé ProClass was Alexandul—Thai hair expert to Miss Universe 2015 Pia Wurtzbach and Miss Universe 2018 Catriona Gray—alongside Filipino pros who attended the event JA Feliciano, Lourd Ramos, Mark Rosales, and Renz Pangilinan. Together, they were diving into how color, confidence, and self-expression all go hand in hand.
For Alexandul, great hair isn’t about chasing trends. “I ask how they want to feel and not just how they want to look,” he shared. “I can learn about them and I can match their energy with the color.” And that’s what made the TRESemmé ProClass a reminder that being an It Girl starts from within and radiates outward, beginning with the choices you make at the roots. The right shade, the right care system, the right mindset—when those align, your hair becomes more than a look. It becomes a statement.
Stronger Strands, Longer-Lasting Color
That’s where the TRESemmé Color Vibrancy System with AminoBond+ comes in: a salon-level care range made to repair, strengthen, and preserve color-treated hair through every shade shift, styling session, and heat-heavy day. Available in two targeted variants—the Anti-Fade line for darker tones and the Purple Toning line for bleached or lightened shades—each set includes a shampoo and conditioner powered by AminoBond+, a high-performance technology that works deep within the strand to reinforce bonds and boost longevity.
“I always recommend the TRESemmé Color Vibrancy line for maintenance. It helps lock the hair and keep the hair looking fresh like how it looks when you got it from the salon,” shared Alexandul.
The Power of Post-Care and Owning Your Look
With Parlon as TRESemmé’s partner, the ProClass went beyond introducing a new line—it became a conversation about empowerment through beauty. “Beautiful color starts at the salon, but post-care matters just as much,” shared Claire Ongcangco, Parlon CEO. It’s a reminder that transformation doesn’t stop at the salon chair; it continues at home.
So if you’ve been thinking about trying a new shade—whether it’s your bleach-blonde era or a soft copper—consider this your sign. “There is no right or wrong,” said Alexandul. “Start with the shade that excites you and trust the process.”
The It Girl Era Starts Here
It Girl energy doesn’t begin with the outfit or the makeup—it starts with how you carry yourself, and nothing builds that confidence like great hair. For TRESemmé, hair is a form of self-expression backed by expert care. That belief shapes the brand’s vision for the future: giving stylists the right tools to bring bold, vibrant looks to life every single day.
With the new Color Vibrancy System powered by AminoBond+ and amino acids, maintaining that stepped-out-of-the-salon shine is easier than ever. Whether you’re going for a full transformation or a subtle refresh, the next chapter of your It Girl era begins with hair that feels as powerful as you do.
The new TRESemmé Color Vibrancy System with AminoBond+ is now available at select salons and beauty retailers nationwide.
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