The skincare event that set the record straight—Cetaphil SkinLabs went beyond trends to deliver real, science-backed lessons on sensitive skin.

Related: This New Local Skincare Brand On The Scene Is Made For And By Filipina Skin 

Scrolling through your FYP, you’ve probably seen endless ~skinfluencers~ diagnosing everything from barrier damage to fungal acne. One minute, you’re convinced you have dry skin, and the next, you’re sure it’s sensitivity. But here’s the thing: sensitive skin isn’t limited to redness, irritation, or flakiness—it can feel and appear differently for everyone.

Being acne-prone doesn’t automatically mean your skin isn’t sensitive. You can have oily skin and still experience sensitivity, the same way dry patches don’t always mean dehydration. There’s a lot we think we know about skin, but the truth is, there’s still so much more to learn.

That’s exactly why Cetaphil SkinLabs presenting The Art of Gentle Science changed the way we talk about skincare. While we all love a good TikTok skincare hack, nothing beats learning straight from the experts. And sure, science and dermatology talks can sometimes feel a little—okay, way too—clinical, but this recent event proved otherwise. Through interactive exhibits, hands-on experiments, and science-backed discussions, Cetaphil made learning about sensitive skin immersive, exciting, and actually easy to understand. And trust us—you’ll want to know everything that went down.

Sensitive Skin Decoded

SkinTok makes it seem like everyone has barrier damage these days—but 70% of the world really do have sensitive skin. At some point, you’ve probably dealt with tightness, dryness, breakouts, or even excess oil, which might explain all those late-night doom-scrolls trying to “fix” your skin.

At Cetaphil SkinLabs, attendees got a crash course in Sensitive Skin 101, where the team broke down why a strong skin barrier is everything. Basically, it all comes down to boosting 15 Essential Ceramides—your skin’s built-in defense system that locks in moisture while blocking irritants. Sounds simple, right? Except daily stressors like UV exposure, environmental factors, and even over-cleansing (yes, you can overdo it) strip these ceramides away. That’s where Cetaphil’s science-backed formulas step in. From cleansers to sunscreens, each product works overtime to restore and reinforce your skin barrier.

And let’s be real—if you live in the Philippines, where heat, humidity, and city pollution tag team against your skin daily, you need all the backup you can get.

Let’s take a step back—because this conversation goes beyond personal skincare concerns. During her visit to Cetaphil SkinLabs in Malibu, global ambassador Catriona Gray discovered that the Philippines ranks sixth globally for sensitive skin concerns.

The launch of Cetaphil SkinLabs in the Philippines marks a significant milestone—it’s the first of its kind in Asia. In a country with a strong skincare culture, the challenge isn’t just choosing products, but distinguishing facts from fleeting trends. That’s why Cetaphil’s mission goes beyond skincare—it’s about making dermatology-backed information an essential part of everyday routines.

Cetaphil Ambassadors Get Candid About Their Routines

More than lessons on sensitivity and science-backed skincare, it was a full-on gathering of personalities who swear by it. For the first time, Cetaphil ambassadors came together to share their personal skincare routines (and struggles).

Longtime advocates Atasha Muhlach, Bianca Gonzalez, Catriona Gray, Nico Bolzico, and Andi Manzano took the stage to talk about their experiences with the brand, while fresh faces—Ella Pangilinan-Miranda, Hannah Pangilinan, Donny Pangilinan, and Bea Fabregas—were officially introduced as the newest members of the Cetaphil family.

These personalities may have glam teams, but when it comes to skincare, they face the same challenges as everyone else. For parents like Andi, Bea, and Nico, gentle, fuss-free products are a must for the whole family. Hannah, a dedicated marathoner, constantly battles sun exposure and sweat-induced breakouts. Catriona’s ever-changing travel schedule means she needs a routine that’s as flexible as she is. Meanwhile, Ella and Donny have dealt with eczema since childhood, making soothing, skin-strengthening formulas essential. No matter the lifestyle, one thing was clear: healthy skin starts with the right foundation.

A Multi-Sensory Skincare Experience

Offering hands-on experiences that brought the science to life, attendees got to see—and feel—the innovation in action. At the Hydration Zone, they measured their skin’s moisture levels and discovered what true hydration looks like. The Radiance Zone tackled concerns like pigmentation and dark spots, breaking down the science behind achieving an even skin tone. The Gentle Zone focused on babies’ sensitive skin, highlighting different skin types and how Cetaphil provides an integrated solution for delicate care.

The most surprising highlight? The Pickleball Room—a playful reminder that skincare isn’t just about what you apply, but how you live. Because, at the end of the day, a holistic approach to skin health makes all the difference.

The Takeaway

In an industry constantly chasing the next big beauty trend, events like Cetaphil SkinLabs serve as a much-needed reminder that skincare isn’t about what’s trending—it’s about what actually works. And we’ve said this before, but we’ll say it again: what works for a skinfluencer might not work for you. That’s why real education, backed by science, matters now more than ever. With sensitive skin concerns on the rise, having access to expert-driven knowledge—not mere product recommendations—sets the foundation for healthier skin.

If you weren’t there, you seriously missed out—but now you know where to pull up next time.

For more information on Cetaphil and the new rebranding initiative, visit Cetaphil, follow @CetaphilPH on Instagram, Facebook and TikTok. Cetaphil products are available at Watsons, Mercury Drug, leading e-commerce platforms, and other key retailers.

Continue Reading: ICYMI, Vitamin C Can Work Wonders for Sensitive Skin Too

Skincare isn’t just about what you put on your skin—it’s also about what you put into your body.

Related: We Tried The BYS Tinted Sun Cushion In The Summer Heat—Does It Deliver?

In the pursuit of radiant skin, we’ve slathered on everything from serums to moisturizers. These topical products have had their shining moments, no doubt. However, skincare routines are shifting the focus from what you apply externally to what you nourish your body with internally. Now, imagine a skincare regimen where your routine includes a daily dose of beauty milk.

This delicious twist, infused with skin-loving ingredients like collagen, probiotics, and antioxidants, delivers a holistic approach to skincare that goes beyond surface-level solutions. Whether you’re in need of belly balance or a beauty rest, scroll through the list of benefits to see what works best for you.

Anti-Aging

Think anti-aging is a worry only for your golden years? Think again. The truth is, those fine lines and saggy bits can sneak up way earlier than expected, making your twenties the perfect time to start thinking about preserving that youthful glow. But let’s be real—anti-aging serums can cost a pretty penny. That’s where Dear Face’s Beauty Milk Premium Japanese Lychee Swiss Stemcell Drink swoops in to save the day!

Packed with the power of Bio Swiss Apple, Pure Bio Swiss Marine Collagen, and Pure Grapes Stemcell, this drink isn’t just a treat for your taste buds—it’s a gentle yet effective way to push back the hands of time.

Belly Balance

Did you know that an upset gut can lead to irritated skin? From annoying sensitivities to unwelcome signs of aging, it’s clear that gut health matters for more than just digestion. That’s where Dear Face’s Beauty Milk Japanese Banana + Collagen Drink steps in—a premium probiotic drink designed to give your belly the TLC and balance it deserves.

This concoction boasts a whopping 10 billion colony-forming units of lactobacillus, aka good bacteria, working tirelessly to support smooth digestion, ease bloating, and enhance overall well-being.

Call for Collagen

Wondering what all the hype is about collagen? Well, it’s not just some skincare trent—it’s the secret for healthy joints, skin that bounces back, and so much more. While your body is a collagen-making machine, sometimes it needs a little boost, which is where food and drink supplements swoop in.

It may sound scientific, but you can count on Dear Face’s Beauty Milk Melon Collagen Drink—a deliciously milky melon potion packed to the brim with Hydrolyzed Collagen that’s beneficial for your skin, hair, and bones. And here’s the best part—no artificial flavors means you can sip away guilt-free, treating your body to a nourishing, delightful experience in every single gulp.

Metabolism Boost

Who would’ve thought a matcha latte could be your new go-to for feeling fabulous? If you’re battling the bloat, dive into the goodness of Beauty Milk’s Premium Japanese Matcha Latte! This tasty Matcha Collagen Drink isn’t just a treat for your taste buds—it’s a carefully crafted blend of antioxidants like Green Tea & Black Tea Extracts, giving your metabolism a little boost.

Infused with powerhouse brightening ingredients like Sakura Extract, Hydrolyzed Marine Collagen, Goji Berry Extract, and Acai Berry Extract, this drink is also like a mini-spa day for your skin. Say hello to sun-damage protection and bid adieu to dark spots and pesky blemishes, all while sipping on your favorite latte.

Continue Reading: Achieve The Glass Skin Look With This 5-Step Skincare Routine Curated For Sensitive Skin

As you embrace the energy of Capricorn season, let your nails serve as a canvas to express your practicality, ambition, and major manifestations for 2024.

Related: 6 Tips To Actually Take Care of Your Natural Nails And Grow Them Long

As we step into the new year, the stars are aligned for Capricorn season from December 22nd to January 19th. It’s all about ambition, hustle, and major manifestations. And guess what? Your nails can channel that energy, too.

In the world of nail art, each season brings a wave of new colors, designs, and styles. But for you hardworking, grounded Capricorns, it’s time to pick manis that totally match your personality. Check out these ten manicures designed for Capricorn season.

Bold Red Boss

Serving that bold and bright red manicure symbolizes Capricorn’s confidence and determination to make a statement. Think of that vibrant red as a signal—a declaration of the Capricorn’s readiness to take on anything. It’s a visual vibe to remind themselves of their commitment to crush the year ahead. So, let those nails do the talking—loud and bold.

Caffeine Fix

For the Capricorns who rely on their daily dose of caffeine to kick-start their day, the ideal manicure is all about embracing shades reminiscent of their favorite brew—think blacks, mochas, and vanilla. Picture the perfect blend of these colors adorning your nails, reflecting that energizing cup of coffee that fuels your morning routine. Whether you’re rushing for a 7 a.m. meeting or heading back to school, this color palette serves as the go-to choice for the on-the-go goats.

Earthy Elements

Blending earthy shades signifies Capricorn’s deep-rooted connection to the earth element. It’s more than just a choice of colors; it’s a reflection of their inherent traits. If you’re into neutrals, browns, and greens, this color palette perfectly captures the essence of Capricorn’s down-to-earth energy.

Forest Green French

Revamp the classic French by flipping the script on the white tips and diving into some forest greens. It’s a slick move that perfectly complements the practical side of Capricorns, emitting that chic, sophisticated energy. Get in sync with Capricorn season’s style—perfectly low-key yet totally on-point for the Capricorn crew.

Marble Madness

When we’re talking about capturing a Capricorn’s class, a marble manicure steals the show. It’s like the ultimate power move for blending elegance with that extra edge. Whether in maximalist or minimalist twists, both styles reflect the Capricorn’s characteristic approach—structured yet totally unexpected.

Maximalist Mani

As Capricorns take center stage during the transition from year-end to the new year, why not elevate your manicure game to maximalist heights? It’s your time to shine, and your nails can steal the show with the most adorable accents or craziest charms imaginable. Make your manicure the star of your look, turning heads and sparking conversations everywhere you go.

Rock a Metal Mani

For Capricorn season, where grounded determination takes the lead, it’s time to deck out those nails with the power of metal. Imagine rocking a manicure that screams strength and resilience, sporting shades like a flash of silver signaling unwavering resolve, glinting gold symbolizing achievement, or the mesmerizing allure of a duochrome finish reflecting the multifaceted nature of a Capricorn. These metallic manis aren’t just about looking fly—they’re the ultimate representation of Capricorn energy, embodying grit and determination.

Starry Night Sky

Embrace Capricorn energy by adorning your nails with a cosmic touch—a celestial look featuring a light or black base adorned with constellations. This aligns perfectly with Capricorn season, inviting you to delve deeper into the mysteries of the universe. Imagine that manicure moment becoming a cosmic canvas, all at your fingertips.

Structured Styles

Capricorns thrive on sleek and structured styles, making minimalist nail designs an absolute go-to. Level up your nail game by choosing sleek patterns and clean lines that scream sophisticated chic. Rock those geometric vibes to mirror your organized and goal-oriented nature, adding a touch of class that resonates with your Capricorn finesse.

The G.O.A.T

When it comes to celebrating Capricorn season, your manicure deserves the spotlight. Roll out the red carpet for your Capricorn crew by featuring adorable and intricate goat drawings on your nails. Beyond being mere symbols, these designs serve as a spirited tribute to the essence of the season, infusing your manicure with an irresistible charm.

Thumbnail image c/o nailsbylaz and selfmadekelsey on Instagram.

Continue Reading: Here Are 7 Small Beauty Business Ideas for Every Gen Z Girlie

From the charm of Lucky Beauty to the convenience of Lunch Break Beauty, get ready to dive into a world where beauty blends with business.

Related: Call Them CEO: These Stars And Personalities Are Bosses Of Their Own Company

In a world where glam meets hustle, celebrities have long been the poster children for beauty, gracing ads and captivating fans with their flawless looks. But celebs and the OG influencers aren’t just content being the fresh faces of brands. Nah, they’re diving headfirst into the beauty business themselves.

In this digital age, it’s not just about flaunting their pretty faces; it’s about taking charge of their own narratives. Despite the ups and downs, the ‘is it still cool?’ moments, these celeb beauty brands keep slaying. From the charm of Lucky Beauty to the on-the-go glam of Lunch Break Beauty, get ready to step into a world where beauty is the game and business is the name.

Andrea Brillantes | Lucky Beauty

Andrea Brillantes had this huge dream—to be the boss behind her own makeup line. She wanted her beauty secrets to shine in every product of her collection, and that’s how Lucky Beauty came into the scene. According to the actress, makeup acts like a lucky charm, boosting confidence and empowering you to take the driver’s seat of your destiny.

From your peepers to your pout, each item flaunts this chic gold and pale pink packaging, causing ripples of excitement throughout the beauty industry. But here’s the real star: Blythe’s must-have, the Brow Grip. You know her brows are always on point. This product guarantees to give you that signature Blythe brow look—flawless and absolutely fire.

Anne Curtis | BLK Cosmetics

Anne Curtis has been in the makeup scene for years as the brains behind BLK Cosmetics, teaming up with Happy Skin’s Jacque Yuengtian Gutierrez. BLK Cosmetics screams hassle-free beauty, offering a lineup of essential products that are trendy, effortless, and adaptable.

What’s dope about BLK Cosmetics? Well, they’re all about embracing charming collections and infusing skin-loving goodness into their makeup game. And the cherry on top? This beauty brand is cruelty-free and PETA-approved, making ethical production their signature move.

Elisse Joson | Lunch Break Beauty

Here’s the scoop on Elisse Joson: She’s not just ruling on screens and slaying as a super mom—she’s also making waves as an entrepreneur. In 2022, the actress expanded her horizons by embracing the title of ‘boss lady’ with the launch of Lunch Break Beauty.

But hold up, this isn’t your basic business move—it’s a haven for spa-like indulgence delivered right to your doorstep. Think eyelash extensions, eyebrow grooming, and luxurious mani-pedis, all at your fingertips. If you’re craving a break and some serious pampering, Lunch Break Beauty is where it’s at. Get ready to treat yourself without stepping out of your comfort zone.

Gabbi Garcia | Five Beauty

When Lazada tapped Gabbi Garcia as the face of their beauty powerhouse, LazBeauty, it was the start of how she’d become a makeup maven in her own right. A year down the road, Gabbi’s not just a Lazada superstar—she’s the boss behind Five Beauty.

‘Ready in five’ is the Five Beauty anthem—a total game-changer in the makeup scene, aiming to make beauty effortless for everyone. Sure, those intricate routines on social media look rad, but not everyone’s got that much time to spare. While some folks juggle a bunch of products, Five Beauty keeps it simple with versatile essentials. Just grab, swipe, and you’re set to slay, hassle-free and in a snap.

Ivana Alawi | Ivana Skin

After tirelessly grinding for two years, Ivana Alawi finally bestowed upon the world her brainchild: the glamorous entry of Ivana Skin into the skincare sphere. The actress-vlogger spilled the beans about her sensational brand back in 2022, proudly dubbing it her “newest baby.”

It’s not just your run-of-the-mill skincare—it’s a curated lineup that screams, ‘Hello, gorgeous!’ From decadent body milks to those magical rejuvenating sets and a galaxy of soaps, creams, and whatnots, this beauty brand’s arsenal seems more loaded than a Netflix binge-watch list.

Kathryn Bernardo | KathNails

Turns out, Kathryn Bernardo isn’t just slaying on-screen—she’s taken her game to the next level in the beauty business world by launching her nail salon. KathNails by KCMB hit the scene in 2017 as the actress built a place where everyone could get that boujee pampering without breaking the bank.

They’ve got the whole package—waxing, threading, and those blissful massages. Kathryn’s basically shouting, ‘Why settle for basic when you can get the whole royal treatment from head to toe?’

Sofia Andres | Zoe Essentials

Amidst the surge of pandemic-born startups, one standout emerged: Zoe Essentials, brought to life by actress and mom Sofia Andres, with her adorable daughter Zoe as the inspiration. At first glance, it’s an alcospray brand, but this isn’t your average hygiene fix—it’s self-care in a bottle. Our hands are practically soaked in alcohol, leaving them as dry as the desert. But why make it a mundane chore when it could be a little slice of pleasure?

Zoe Essentials had a genius idea: to marry alcohol with our favorite scents, creating alcosprays featuring top-notch fragrances that reign in the market. Think Chanel’s Chance, Jo Malone’s English Pear, and Tartine et Chocolat Paris in an alcospray bottle. With Zoe Essentials, sanitizing gets a luxurious upgrade—clean hands with a touch of divine aroma.

Continue Reading: Here Are 7 Small Beauty Business Ideas for Every Gen Z Girlie

How to shine like a star at your next party, as seen on Belle Mariano, Francine Diaz, and all these stunning makeup looks from the Star Magical Christmas.

Related: Double Trouble: These Stars Wore The Same Costume At Sparkle Spell 2023

With the recent Star Magical Christmas, it’s evident that the holiday season is back in full force. The white carpet displayed nothing short of star-studded costumes as celebs dressed up for a good cause. But it’s time to delve into the beauty trends we’ve spotted for your next holiday glam. Yes, it’s only November, but there’s no such thing as preparing too early for the busiest time of the year.

From classic palettes to hints of shimmer, we’re all about infusing the season’s spirit into every brushstroke and shade. Whether aiming for subtle elegance or a full-on sparkle, these makeup looks from Andrea Brillantes, Belle Mariano, Francine Diaz, and all these stars will ensure you shine at your next holiday gathering.

Andrea Brillantes

Forget what the weather app says; there’s a 100 percent chance of frosty temperatures with Andrea Brillantes‘ I’m Cold makeup look. Yes, we’ve seen this trending over Tiktok, but there isn’t a better time to recreate this glam for your next holiday gathering. It’s all about mimicking that Rudolph-red nose and those rosy cheeks you would get after a snowy adventure—basically, it’s all in the blush! And if you want to take this winter wonderland makeup up a notch, we suggest shimmering your lids and glossing your lips for that glistening touch.

Aya Fernandez

Aya Fernandez takes on the role of a ballerina from The Nutcracker with stunning flair. Donning a full-on tutu, her all-white ensemble exudes grace and elegance. But what truly steals the show? It’s that pop of color and the prettiest pearls adorning her eyelids. This touch adds a playful contrast, turning her look into a mesmerizing piece of art that still encapsulates the ballet’s magic.

Belle Mariano

The Holiday Belle stunned in a spectacle of glamour at the Star Magical Christmas. Drawing inspiration from the 2019 Holiday Barbie doll, Belle Mariano reimagined the iconic look with her own twist—quite literally. Arriving as a glammed-up candy cane, the actress paired her costume with a classic makeup look. Emulating this timeless holiday glam is as easy as playing with subtle palettes, focusing on soft contouring, and adding that final touch of nude lips.

Francine Diaz

If you want to embody the ethereal charm of a snow angel, try the angelic makeup trend as seen on Francine Diaz. With soft, subtly flushed cheeks, and a touch of shimmer highlighting the eyes and lips, this beauty look offers a serene and heavenly aesthetic perfect for the holiday season. Whether for another glamorous gathering or a whimsical evening, channeling this celestial trend promises to add an otherworldly allure to your appearance.

Kaori Oinuma

Kaori Oinuma is totally rocking the holiday scene, stealing Christmas and our hearts with a green look that screams Grinch. She went all out – from head to toe, it’s all shades of green! This isn’t your typical glam, but did we expect anything less from her? The actress’ daring style is all about making a statement, breaking the norm, and this festive Grinch-inspired ensemble is no exception.

Sharlene San Pedro

Now, what’s a winter wonderland makeup look without a touch of blue and white? Stunning in a suit, Sharlene San Pedro complements her white carpet ensemble with a swipe of white eyeliner. If your go-to is the classic black or brown liquid formula, consider this your formal invitation to foray into something striking for the season.

Vivoree Esclito

In a festive twist that would make even Santa Claus himself smile, Vivoree Esclito graced the white carpet as an enchanting elf. With her holiday spirit shining brightly, she effortlessly slays the look with light lenses for that touch of whimsy. If your Christmas bash requires a costume, she’s setting the perfect standard for anyone seeking that extra sparkle.

Continue Reading: 5 Stunning Dresses That Didn’t Make It To The Star Magic Prom 2023 Red Carpet

If you’re looking for funny GRWM videos, Criza is your girl.

Related: Criza Uncovered: The Young Star Isn’t Letting The Pressures Of Fame Get To Her

Thanks to social media, Gen Z celebrities have been rising to stardom faster than ever. Apart from promoting the latest talents in the showbiz scene, it’s incredibly easy for them to capture the hearts of the madalang people when we get a glimpse of their day-to-day lives beyond our TV screens. A case in point: Criza Taa.

Since her stint as one of the former housemates on Pinoy Big Brother: Otso, the 19-year-old actress has never ceased to be in the spotlight. You might recognize her as Roxanne in Kadenang Ginto or as Naih in He’s Into Her. Regardless, there’s a good chance you’ve scrolled through her TikToks with the ABCD Girls. Just when we thought Criza Taa couldn’t become any more viral, she adds GRWM Queen to her already extensive list of accomplishments.

Below, we’ve rounded up five fun reasons why she’s taking over the throne.

She’s That Trendy

@mscrizataa Replying to @user6811863810404 ♬ Chill Vibes – Tollan Kim

Strawberry makeup look? Served. Searching for clean girl makeup products? Check her yellow basket. Before influencer marketing managers could tell you what the hottest TikTok trends and hashtags are right now, Criza Taa has already tapped into it. From fashion-forward looks to the latest beauty releases, she’s the trendy icon who effortlessly dominates the ever-changing landscape of social media. If you’re looking to start creating content, take notes from her feed.

That Transition was Smooth 

@mscrizataa

gimme more babe

♬ Originalton – speed up songs

Apart from her GRWM vlogs, you know what really makes Criza’s content stand out? It’s that seamless flow, fam. When she’s filming a makeup look, this 19-year-old is killing it with transitions smoother than butter and a beat drop. Now, to whoever said that content creation is ‘not that hard,’ try recreating her most viral videos.

Authentic and Relatable AF

@mscrizataa

bday shoot vlog link in bi0OOO!!

♬ original sound – Criza Taa

While most celebrities wear a carefully constructed persona, this actress isn’t afraid to share her authentic self. Did I mention that she’s also relatable AF? She’s like the friend you can always count on for real talk and chismis.

If I were you, watch her videos whenever you’re getting ready. For starters, who isn’t obsessed with her sense of humor? Plus, there are her gentle reminders about self-love and self-confidence that will make you feel like that girl.

Criza Taa Bought It? Consider Me Budol-ed

@mscrizataa

another unboxing ang atake ko

♬ Cool modern chill out, 10 minutes(1001927) – 8.864

If you’re looking for the latest makeup that lives up to the hype, you better check out Criza’s yellow basket. It’s even more on point if you watch her haul videos. You’ll be in the know about all the hottest beauty products she’s loving and why they’re total game-changers. I remember buying those gray non-prescription contact lenses, and you best beliver I’m not the only one who got budol-ed into trying them.

Going Viral (For Other Reasons)

@mscrizataa

mr. mahiyain naman ang darling ko na yern

♬ walshy bae owns this sound – RECXRDDEAL

Criza Taa is indeed the crowned Queen of GRWM videos, but she’s not just going viral for her beauty content. Besides proving the incredible power of female friendship with the ABCD Girls, everyone is shipping her with Onie de Guzman. If you need one more reason to stan, she’s currently living life in a boy best friend trope—and we’re here for it.

Continue Reading: Beauty Beat: Recent Drops From Our Favorite Filipino Beauty Brands That Deserve The Hype

We’re breaking down these tutorials from our favorite content creators in search of that picture-perfect routine.

Related: Yes, A Skincare Order Exists, And This Is What You Should Follow ASAP

Does your makeup mysteriously disappear throughout the day? It’s an obvious one, but your makeup order is probably wrong. It’s possible even when we’ve been following the exact same steps from YouTube beauty gurus circa 2015. With different daily routines, living spaces, and skin concerns, there’s no one-size-fits-all answer to the correct order of makeup application. What works for someone in a makeup tutorial might not necessarily be your best bet.

Now, the question remains: what is the correct order for applying makeup? From baseless base routines to tons of setting spray, we’re breaking down these tutorials from our favorite content creators in search of that picture-perfect routine.

Skincare is Non-Negotiable

@marjmaroket

SKIN PREP 101 Products used: Toner – Nars Light Reflecting Multi-action Treatment Lotion Hydrating serum – MAC Hyper Real Serumizer Eye cream – Laneige Water Bank Blue Hyaluronic Eye Cream Moisturizer – La Mer Cool Gel Cream (i have other affordable faves i can reco too!!) Sunscreen – snailwhite everyday glow sunscreen Lip care – laneige lip sleeping mask

♬ original sound – marj

It doesn’t matter what makeup routine you follow, but skincare is non-negotiable. Before any makeup touches your skin, your canvas needs to be clean. Start with your skincare routine, including cleansing, moisturizing, and applying sunscreen. It’s the foundation for a smooth, hydrated base that will hold your makeup flawlessly.

The Old School Formula

@tereedaisuke Beginner’s Guide about basic makeup steps 🥰💖 #makeup #makeuptutorial #beginnersguidetomakeup ♬ original sound – Teree Daisuke

The old-school formula for applying makeup has stood the test of time as a reliable method to achieve a flawless look. If you’ve binge-watched Bretman Rock, James Charles, and NikkieTutorials on YouTube, you will know that this routine emphasizes a sequence of essential steps and makeup must-haves. It starts with a primer to prepare the skin, followed by foundation for an even canvas. Concealer conceals blemishes, while setting powder and setting sprays make sure that your makeup is locked and long-lasting.

Then again, what works for someone in a makeup tutorial might not necessarily be your best bet. I remember my Cassie Howard days of waking up early to finish this routine before school, only for the makeup look to slide by lunchtime. The thing is, it doesn’t work for every skin type, especially in the hot and humid school environment in the Philippines. If you’re a naturally sweaty and oily person like me, there are other routines that work wonders for your daily makeup.

Baseless Base Routine

@honeydeli Replying to @Jacq_2208 hope this helps !! #beautyph ♬ Vlog – Soft boy

As the name suggests, foundation is the foundation of your makeup. Now, what happens when this traditional step takes a back seat in many people’s routines? With busy schedules and the trending ‘no-makeup makeup look,’ lightweight alternatives such as skin tints, color correctors, and concealers have gained favor for their ability to provide coverage without the cakey feeling throughout the day. Not to mention, the shift towards skincare-focused regimens has allowed people to achieve a glowing complexion, reducing the reliance on heavy foundation. Still, it’s all about the coverage and glam look you’re aiming for. Just do you, girl!

Two Layers and Tons of Setting Spray

@stxph.h Powder after setting spray is the key step..omg obsessed with my new base routine #baseroutine #makeuptutorial #makeuphacks ♬ original sound – stephhui

If you feel the need for all those products, it will boil down to your makeup application. This content creator suggests applying your foundation, concealer, and the rest of your base makeup in one step. By simplifying your routine in this way, you not only save time but also achieve a more cohesive and blended look that can withstand the rigors of the day. It’s a reminder that makeup is not just about what you use, but also about the techniques you employ to make the most of those products.

Makeup for Men

@jadhaily Replying to @Meow Leo NO FOUNDATION makeup for men tutorial! + punas proof technique! #BeautyPH #JadhVlog #mensmakeup ♬ Quirky Suspenseful Indie-Comedy(1115050) – Kenji Ueda

Inclusivity in the beauty world is on the rise, and makeup is no longer limited to women. With more men embracing their go-to routines, starting with the basics is often their best bet. To cater to this shift, beauty content creators have introduced makeup routines tailored for men, demolishing stereotypes and redefining societal standards. These routines have a strong emphasis on enhancing natural features, achieving a fresh and radiant look.

Continue Reading: Beauty Beat: What’s The Difference Between Blurring, Gripping, and Jelly Primers?

When starting to look for ways to make money, seek something related to your passions. That way, it won’t feel like work. Now, if you’re a beauty girlie – this one’s for you.

Related: This Gen Z Entrepreneur Turned A Small Business Into A One-Stop-Shop For Celebs And Content Creators

Whether you’re still stuck in school or a Gen Z looking for that side hustle, it gets frustrating to make money. At some point, we’ve all consulted Google for ‘ways to make money as a teenager.’ I mean, who doesn’t want to secure the bag early in life? But if you find yourself still searching for that bold business idea, you may want to look no further than your passions. And if you’re about all things beauty – well, this one’s for you.

For starters, remember that success in the beauty industry is built on a foundation of customer satisfaction and a strong sense of personal style. Transform your love for makeup artistry, intricate nails, or homemade skincare into a rewarding and profitable business by staying up-to-date with the latest trends, dedicating plenty of practice, and infusing your personal touch into everything you do. Now, imagine looking pretty while making money? These small startup ideas give you a glimpse into the ever-changing entrepreneurial side of beauty.

Hair Styling and Makeup Artistry

I would wager that every family and friend group has a designated beauty guru. If you’re the go-to girlie for your sibling’s graduation look or the trusted makeup artist for your friends’ dinner dates, transform your skills into a thriving business. With weddings, special school occasions, and themed parties in every corner, build that strong social media presence and become that makeup artist in your area.

A Home-Based Nail Studio

Nails have evolved beyond being just a part of personal grooming; now, we want them painted and pretty. From classic colors to the craziest charms, the possibilities are endless with these tiny canvases. Imagine your claws making a statement without saying a word? It’s no wonder why the nail business is booming.

Whether you’re into acrylics, gel extensions, or press on nails, the low overhead is a major win. The materials doesn’t cost much moolah and you don’t need that salon setup right way. Just remember: launching a nail business from home or online still requires thorough market research, a well-thought-out plan, and top-notch customer service.

Lash Lift and Lash Extensions

In the beauty and self-care scene, the spotlight currently shines on natural looks and low-maintenance routines. That said, tinting, lash lifts, and lash extensions are now claiming their moment in the limelight.

Now note that, while starting your own lash studio is a promising idea, you will need savings stashed away for this. Touching someone’s face is risky enough, not to mention holding something so close to their eyes. Even though you’re starting with an at-home studio, you’ll need certification, FDA-approved materials, and plenty of practice. What makes it worthwhile are the profits, the people you’ll meet, and the grindset experience you’ll gain along the way.

Beauty Content Creation

Whoever said content creation is ‘not a real profession‘? With the continuous rise of social media, money revolves around platforms like TikTok, Instagram, and Facebook, and the potential for income is substantial. Instead of playing pretend with a makeup tutorial at 3AM, turn that into reality by consistently posting beauty-related content. After countless hours of scrolling through TikTok, you’re well aware that there’s user-generated content, GRWM vlogs, and product reviews. In addition to receiving PR packages, you can actually make money with beauty brands through sponsored content and collaborations.

Homemade Soap and Bath Bombs

Handmade soap and bath bombs allow you to indulge your creative side while offering clients all-natural, skin-loving products. With the rise in awareness about the benefits of all-natural skincare, your handmade products are well-positioned to meet the demands of discerning customers. Your creations can provide an avenue for individuals to unwind, de-stress, and pamper themselves. Whether you’re making moisturizing lavender-infused bars or exfoliating coffee-scented scrubs, these artisanal creations not only cleanse but also nourish. The best part about this small startup? The capital and costs won’t break the bank.

Perfume Blending

Creating personalized fragrances is an art form. Offering a perfume blending service, where clients craft their signature scents is always a good idea. You can also sell on-hand perfumes with your own oils, who knows?

From recalling cherished memories to boosting our confidence, there’s an immense influence scents have on our lives. A carefully curated fragrance has the power to transform a person’s mood, leaving them feeling their absolute best. This is where your big business idea takes center stage.

Trinkets and Accessories 

Beauty isn’t just about makeup and skincare; it’s also about personal style. Start a business that sells handcrafted trinkets and accessories. Beaded bracelets, earrings, necklaces – your creativity can shine through each piece, drawing in individuals who have a passion for style instead.

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In taking up space in the local beauty and fashion market, global brand BYS Cosmetics puts the Filipino in the spotlight, first and foremost.

Related: Prepare for a Celebration of Filipino Identity With BYS Fashion Week

When Australian cosmetics brand BYS Cosmetics came to the Philippines in 2012, they wanted to harness the power of cosmetics to encourage Filipinos to be authentically themselves. Now over a decade as a staple in shelves and makeup bags, they continue to champion Filipino talent, beauty, and creativity with every product, partnership, and initiative.

It’s great when brands—especially big global brands—don’t just bring their products to local shelves, but actually try to understand what their audience needs and wants. It’s not enough to simply encourage Filipinos to consume their products, but a brand has to be intentional in diving deep into our culture and identity to be able to connect with their audience.

BYS Cosmetics Philippines’ efforts to celebrate the Filipino is exhibited in empowering women, showcasing diversity and local artistry in beauty and fashion, and advocating for a wide range of relevant issues.

FOR THE FILIPINA

BYS has partnered with and sponsored pageants Miss World Philippines and Miss Universe to empower Filipinas through beauty. In 2017, they provided the Miss World Philippines 2017 candidates a makeup starter kit for all their glam needs. In 2018, they once again collaborated with Miss World to host the BYS Holiday Presentation, an intimate fashion show to show off an array of fashion and makeup looks—complete with extravagant floral headpieces—on the Miss World PH candidates.

They also partnered with Miss Universe for a campaign that encourages Filipinos to be bold and unafraid to show the world who they are; furthermore, Miss Universe Philippines 2022 Celeste Cortesi walked the first-ever BYS Fashion Week runway in a show of Filipino beauty, inside and out. And to celebrate their 10th anniversary in the Philippines, BYS also released a collection of palettes inspired by Philippine places: Manila, Boracay, and Siargao.

Besides giving a chance to local artists, designers, and brands to showcase their craft, BYS also advocates for the overall well-being of Filipinos. In 2021, they launched a mental health campaign, Break Your Stigma, dedicated to connecting Filipinos with mental health professionals and providing assistance to navigate mental health journeys. It’s an initiative meant to address the rampant issues involving mental health in the Philippines, such as lack of access and support, and the breaking of stigmas.

CHAMPIONING LOCAL TALENT AND CREATIVITY

This year, BYS is taking their advocacies to the runway once more as they embark on BYS Fashion Week 2023, titled The Filipino Palette: Same Same But Different. The fashion week will be held on October 5 to 8 and features a roster of Filipino artisans and designers drawing from local culture, textile, and environment.

Established and emerging talent will exemplify the Filipino Palette in a mix of modern and classic looks that are woven with the stories of our people and nation. As BYS’ initiatives involve the inherent connection between self and the world, and as the identity of each local artist is intertwined in their creations, each BYS fashion show puts the spotlight on Filipino identity and craftsmanship.

IG / bysfashionweek

Aside from local artistry, the event endeavors to celebrate the diversity of Filipinos and our culture—how our differences are rooted, still, in shared history and identity. Those differences are further explored in the various advocacies that the Filipino designers fight for. For instance, in last year’s BYS Fashion Week, sustainability and mental health were highlighted in designer collections that were made with purpose and a message that’s shared the moment it hits the runway.

Armed with an intent to empower Filipinos, BYS Philippines continues to champion talent, creativity, and authenticity in all the ways they can.

BYS Fashion Week 2023: The Filipino Palette: Same Same But Different will start on October 5. Follow along on Instagram here!

You can find BYS Cosmetics in all Watsons and SM Beauty stores, as well as on Shopee, Lazada, and Amorfia.

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Bringing retinol into your routine as a beginner is all about taking advice from skin experts and taking things slow.

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I recall the carefree days when we’re all about that low-maintenance skincare—cleansing with body soap, swiping some lip balm, and we were out the door without sun protection. Today, as we slowly step into twenty-somethings, we’re realizing that skin damage, acne scars, and those sneaky signs of aging aren’t messing around. While the typical cleanser-moisturizer-sunscreen routine works wonders, an active ingredient that addresses aging is retinol. It’s an over-the-counter derivative of a retinoid, AKA Vitamin A.

On the beauty shelves, you’ll find serums, moisturizers, and creams infused with retinol, all synonymous with anti-aging, anti-wrinkles, and many more. With an impressive list of beauty benefits, including increased collagen production, unclogging pores, and reducing wrinkles, it’s no wonder why people are suddenly obsessing over the skincare superstar. If you’re introducing retinol into your skincare routine and don’t know where to start, these skin experts have got you covered.

Retinol 101

What if I have sensitive skin? Is it safe? After all, it’s one of those strong skincare ingredients. As a retinol newbie, I also found myself contemplating upon these concerns. While it’s got some seriously positive properties, there are a few red flags that might’ve made you think twice before purchasing a retinol product.

Here’s the thing: it’s an active ingredient that throws a curveball if not used correctly. From daily dosage, product mixing, and application, these skin experts explain the retinol dos and don’ts.

Start Slow and Low

Retinol is an antioxidant, which means it’s suitable for daily use. Begin with a lower concentration (0.05%) and slowly increase it as your skin adapts. As a retinol newbie, it’s advisable to avoid higher concentrations, as they usually result in skin that feels overwhelmed, irritated, and burning.

Filipina dermatologist Dra. Zharlah Gulmatico-Flores advises, “Start with the lowest concentration, especially if you have sensitive skin. Apply a pea-sized amount to the entire face and begin your retinol routine every other night.”

Skin Cycling

In skincare, active ingredients are the specific ingredients added to target specific concerns. For instance, retinol is used for anti-aging, while BHAs are used for anti-acne. Adding another layer of active ingredients such as vitamin C, niacinamide, and BHAs/AHAs is a recipe for a face fire. That’s where skin cycling comes into the routine.

This technique is all about taking a cyclical approach to your skincare regime. When you can’t mix and match some skincare ingredients together, this cycle alternates an exfoliant, retinol-based product, and hydrating cream.

According to dermatologist Dra. Vicki Belo, here’s how to skin cycle: “The first night is all about skin exfoliation, removing the dead skin. You usually use an Alpha-Hydroxy-Acid (AHA) or Beta-Hydroxy-Acid (BHA) for this. That’s all you do—one thing. The second night is your retinol night. You can do this either using retinoic acid at 0.05% or a retinol at 1%. Now, I always advise you to apply a pea-sized amount and massage it into your skin for at least three minutes. The third night is for resting; you don’t apply anything. Just wash your face and let your skin recover.”

‘Sandwich’ Method

When it comes to the ‘sandwich’ method, retinol is positioned between two layers of moisturizer. The goal is to reduce the risk of skin irritation and inflammatory areas, especially when initially introducing retinol into your skincare regimen.

According to dermatologist Dr. Jenny Liu, “You are essentially creating a barrier, reducing the penetration of topical retinol, and thereby, experiencing less irritation. I think this method is better suited for those who are new to retinol, having a hard time tolerating retinols in general, or have sensitive skin.”

Morning Routines and Sunscreens

Surprisingly, retinol doesn’t actually cause sun damage, although SPF should always be worn. Retinol is recommended for nighttime use because it becomes inactive in sunlight. However, you can use it both day and night if you keep your skin moisturized.

Dermguru debunks the myth, stating, “Retinols can be photo unstable and break down in sunlight, making them less effective. Retinols can also make your skin more sensitive to the sun, so you should always use SPF when using retinol.”

Recommended Retinols for Beginners

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