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Euphoria’s Sydney Sweeney Channels OG Guess Girl Anna Nicole Smith For Their Latest Collection

This is how you pay tribute to a legend.

GUESS is back at it again with their hotter than hell campaigns reminiscent of OG face Anna Nicole Smith!

If you grew up in the 90s, chances are high that you’ve seen those sensual black and white images of blonde bombshell and legendary supermodel Anna Nicole Smith. Perhaps one of the most memorable faces of the brand and iconic campaigns of the 90s, it was a no-brainer that GUESS would pay homage to the late model in their latest collection.

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Anna Nicole Smith’s Guess Ads in the 90s

Enlisting breakout actress Sydney Sweeney, who became one of Gen Z’s biggest beauty and body positivity inspos all thanks to TV show Euphoria, the new collection is oozing with sex appeal and mirrored one of Anna Nicole Smith’s notable campaigns. A poolside party for one and lounging in a vintage car much like the original GUESS ads, Sydney Sweeney channeled the bombshell beauty in classic denims and pinstripe vests with her blonde curls.

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The GUESS Originals x Anna Nicole Smith Heritage collection was also inspired by hues of the ocean with hints of black, white and red, including the notably sensual imagery the brand’s been known for. Designed by LA-based artist Cali Thornhill Dewitt, the 32-piece collection’s offerings include tees, mesh shirts, crewnecks, hoodies, gingham sets, denim jackets, and accessories like sunglasses, hats, totes, and socks.

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You can cop the latest GUESS Originals collection at SM Mall of Asia, Glorietta, Trinoma, SM Megamall, Robinsons Ermita, Alabang Town Center, Ayala Cebu and via their website.

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